Drive awareness, sales, and brand loyalty! Join us for this FREE Third Thursday Training on July 19 to learn how to develop your own content marketing plan! Regina DeMars and Danielle Johnson from First National Bank will show you:
- What content marketing is and how to use it
- How to craft your content marketing strategy
- How to use LinkedIn for social selling
About the presenters:
Danielle Johnson is an experienced marketing professional specializing in social media and content strategy. She is the individual behind First National Bank’s Facebook, Twitter, Instagram, LinkedIn, and Youtube pages. She is currently mentoring and providing social media training to business professionals throughout the organization on best practices for how to use LinkedIn as a business development and social selling tool.
Previously, she handled marketing, project management, business development and social media for a local startup called KreativElement formally known as V180 Media. KreativElement is a full service New Media agency, that offers Video Production, Social Media Training, Search Engine Optimization Services, Website Design and Branding. She helped develop and manage online marketing campaigns for a wide variety of clients.
DeMars is a passionate communications strategist who has loved creating and delivering purposeful content for over 18 years. She is currently leading the Content Marketing & Social Media Strategy at First National Bank of Omaha. In her role, she defined the overall content strategy that has allowed First National Bank to identify and activate the right strategic initiatives, prioritize and optimize. She is in charge of driving engagement with customers & employees and attracting new customers by developing content that adds value to identified audiences, elevating brand reputation in the marketplace as an industry leader and employer. She also implemented Influencer Marketing and Mortgage Loan Officer Facebook for Business programs.
Prior to joining First National Bank, she held various marketing roles at ConAgra Foods over 10 years and spent 7 years in New York at Weber Shandwick.